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SAINT JOHN STUDIO SALES TRAINING BOB SAINT JOHN · SELECTED WORK 09 LEARNING ACROSS AN ORGANIZATION Sales training and infrastructure In the field Field rides with sales representatives led me to create “Surprising What the Ads Can Tell You,” a class on reading the clues inside an ad and using design in the sales conversation. In Dallas In Dallas, I designed training programs for a larger sales organization and worked on the Sales Training website and learning management system that supported their delivery. The teaching method and its delivery system had to work together.